Taking Kinsey Investigations

Kinsey Investigations is one of the leading detective agencies in the Los Angeles area. Their confidential private investigations, expert surveillance services, diligent research, and background screening services are available to private individuals, attorneys, and law firms, as well as organizations, businesses, and corporations throughout Los Angeles and all of southern California.
Kinsey Investigations has even been teaching professionals and training them to become PIs for several years.
With a high level of professionalism and decades of accumulated expertise, no wonder that the private investigation firm has one of the highest satisfaction rates in the state of California.

In addition to referrals, word-of-mouth, and their excellent reputation, Kinsey Investigations invested in Paid Ads and heavily relied on paid advertisement techniques to generate more leads and boost performance, which created a dependency on paid ads to generate leads.

Being aware of the importance of Digital Marketing and the need for getting the help of a solid partner, Kinsey Investigations chose our team to raise awareness about the brand and boost lead generation through organic, cost-effective, and sustainable strategies.

It became our mission to help more people who need PI services in the Los Angeles and southern California area find one of the best service Private Investigation companies in the state: Kinsey Investigations.

With a growing list of services and a list of cities covered by these services, to create traction on an even wider area beyond the city of Los Angeles.

• We do not believe in a one-size-fits-all approach. Therefore, we diligently learned about our client industry, competitors, and identity before crafting the strategy.
• We believe that each client is different, and investing time to find what makes them unique is key to boosting their competitive edge and crafting an efficient and tailored strategy.
• This is what ours looked like for Kinsey Investigations:
• • Website comprehensive audit (more than 100 criteria)
  • Website overhaul and restructuring
  • Content creation and organic SEO
  • Localized keyword strategy to gain traction in more cities outside Los Angeles

The website’s security is one of the most important aspects that needed improvement. For higher ranks on search engines, security is an essential element. It means safety and credibility for users!

The pie chart above shows how we helped Kinsey Investigations eliminate its dependence on paid ads for her traffic by increasing the proportion of organic search traffic coming to her site from 11% to 73% by June 2022.

Organic keywords ranking in the top 3 increased from 5 to 17. Total organic keywords increased from 377 to 865!

All of these practices and more helped the firm’s site rank on the first page of Google search for different relevant keyword combinations:

The increase in relevant keywords ranking in searches resulted in more organic traffic arriving to her site:

WebPower is always committed to excellence. Our specialists are results-driven and we maintain high standards to ensure customer satisfaction. This is what Barbara said about our work together:

If you too want to get rid of the burden of paying for ads and reach new levels of success organically, you should contact us now and we will provide you with the best assistance. Talk to one of our experts now!