We deeply believe that contests and sweepstakes are amazing ways of generating interest, raising awareness and expanding the reach of your brand to your target audience. If you want to increase web traffic, customer’s fidelity, brand love or gain new leads to add to your database, you might want to consider organizing a contest or a sweepstake.
Many people use the terms “contests” and “sweepstakes” as if they were the same, we know that they are NOT because our team have been organizing those since 12 years! Technically, however, sweepstakes and contests are prize giveaways where the winners are chosen either by luck or by merit. Prizes can vary a lot and depend on your budget and expected goals and KPIs. They can range from stickers, gift cards and t-shirts to houses, cars, and enormous cash wins!
Have you ever considered developing a promotional sweepstake, contest or game for your brand, but thought it seemed too complicated?