Taking Bohnhoff Lumber

Bohnhoff Lumber Co. is a Los Angeles lumber supplier for four generations. Founded in 1910, it is a quintessential American success story.

They are a specialty lumber company that specializes in supplying both domestic and exotic species of hardwoods, rare slabs, tops, various softwoods, and wood products catering to DIY woodworkers, full-scale construction companies, furniture-makers, and more.

They came to WebPower looking for help with their website and social media campaigns, we are so happy they did. Working with the Bohnhoffs is just a delight.

• The company website did not showcase the company history, their amazing success, and their involvement in the community.
• Despite their extensive expertise, Bohnhoff Lumber Co. had limited visibility in cities outside its immediate vicinity.
• It needed more local visibility on Search Engines to sustain the company’s growth goals.

We leveraged the company website to gain more traction in surrounding cities through a more engaging local SEO campaign. We also implemented a content strategy plan focused on gaining visibility outside its immediate vicinity, to the larger service area where it gets most of its business.

• Optimized the website for local SEO.
• Created content to gain traction in the surrounding areas of Los Angeles.
• Focused on aggressive social media and other off-site marketing strategies to drive more traffic to the site.
• Implemented proprietary SEO strategies designed specifically for their unique business model.
• Designed a content strategy focused on making its business appeal to its target market in Los Angeles.

1. Increase in organic traffic by 120%.
2. An increase in total organic keyword count of 168%.
3. First Page Top 3 Positions for Local Search Queries: