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TBGMD Success Case Study

Company Overview

TBGMD is an acronym of the founder, Dr. Tiffany B. Grunwald, a renowned and very successful plastic surgeon based in Santa Monica, CA. She is also the Division Chief of Plastic & Reconstructive Surgery at Providence Saint John’s Health Center.

Dr. Grunwald is regarded worldwide as a specialist in both cosmetic breast surgery and reconstructive breast surgery.  She and her team are also active advocates of breast cancer awareness and empowerment of patients as they go through the path of recovery after breast cancer.

TBGMD came to WebPower for help with both SMM and SEO. We are proud and honored to be selected by one of the most respected plastic surgeons in Los Angeles and the state of California. We are excited to work with the wonderful people of TBGMD and are glad to work hard to deliver the best results for them.

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The challenge:

  • Despite being very known in the field, TBGMD’s site lacks visibility in local searches.
  • The client needs support in posting on social media regularly to drive more traffic to their site.
  • Most importantly, the client needs help with improving content that will reinforce their company’s message and help with their page ranking on relevant searches.

What We Did

We improved the website by engaging in a local SEO campaign to gain more traction in local searches. By working closely with the client, we focused on content and other on-page strategies to help boost the rankings of specific pages. Moreover, we supported regular social media postings, which aim to drive more traffic to the site and enhance the company’s brand image.

  • Modify and optimize the content and SEO strategy for TBGMD by:
    • Optimize the website for local SEO
    • Create content to improve page rankings for specific services
    • Engage in regular social media postings using effective hashtags and graphic designs
    • Implemented a custom-designed SEO strategy specifically designed for her specialty.
Challenge-SEO-Optimisation

Running Results After A Few Months

  1. Total Organic Keywords Increased by 15% one month into the campaign.
  2. Relevant keywords ranking on the first page of local searches increased by 33%. Keywords moving into the first two pages of local searches surged by more than 100%.
  3. The combination of an aggressive local SEO strategy and regular social media postings increased organic traffic doubled after one month.

1st Page Search Results Samples: “Breast Reduction Santa Monica”

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1st Page Search Results Samples: “Breast Augmentation Santa Monica”

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1st Page Search Results Samples: “Breast Specialist Santa Monica”

SEO-organic-position-Breast-Specialist-Santa-Monica
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